HomeNewsCrossroads Treatment Centers Names Frank Elston Chief Information Officer

Crossroads Treatment Centers Names Frank Elston Chief Information Officer

Business Wire | July 23, 2024

Crossroads Treatment Centers (Crossroads) has appointed Frank Elston Chief Information Officer, responsible for overseeing Crossroads’ IT strategy, ensuring the implementation of cutting-edge technology solutions and enhancing the overall digital infrastructure. His leadership will play a crucial role in improving Crossroads’ patient care through innovative IT initiatives and streamlined processes.

Elston has extensive experience in information technology and has served in multiple roles within the healthcare industry. Prior to joining Crossroads, he served as Vice President of Information Technology at Health Connect America, a behavioral healthcare company based in Nashville, TN, where he led the organization’s IT function. Bringing over 25 years of relevant experience to Crossroads, Elston holds a bachelor’s degree from Middle Tennessee State University.

“Frank is the ideal candidate to lead our IT initiatives and drive innovation within our organization, applying his comprehensive knowledge and visionary approach to technology,” said Crossroads’ CEO, Rupert McCormac IV, M.D. “His proven track record of leveraging technology to enhance healthcare systems will be instrumental as we grow and adapt in an increasingly dynamic digital environment. We’re excited to see Frank play an integral role in the growth of our company and the services we offer our patients.”

With Elston’s appointment, Crossroads continues to demonstrate its commitment to investing in top-tier leadership and technology supporting its ongoing expansion and dedication to patient-centered care.

The Role of Frank Elston, Chief Information Officer, in Enhancing Crossroads’ Care

The appointment of Frank Elston, Chief Information Officer, represents a key advancement for Crossroads Treatment Centers. A Chief Information Officer in healthcare oversees all technology systems that support patient care and operations. Frank Elston brings years of experience to this vital role, helping Crossroads stay at the forefront of addiction treatment innovation.

As CIO, Frank Elston is responsible for developing and executing IT strategies that improve service delivery. By enhancing these systems, Crossroads can offer safer, more efficient and more accessible treatment to individuals battling opioid addiction.

Technology’s Impact on Patient Care at Crossroads

Under the leadership of Frank Elston, Chief Information Officer, Crossroads has strengthened its use of technology to better support outpatient treatment. Telehealth capabilities have allowed the expansion of Instant Intake®, which has become a critical service. Frank Elston oversees the expansion of Instant Intake services to maintain privacy, reliability and ease of use. This flexibility increases treatment adherence and supports continuous care for many patients.

Additionally, advanced data management systems help providers track patient progress and outcomes in real time. This allows quicker adjustments to treatment plans and better coordination among healthcare professionals, ultimately improving recovery.

Crossroads’ Commitment to Quality Through CARF Accreditation

Crossroads Treatment Centers is proud to hold CARF accreditation, a mark of quality that is recognized nationally. This accreditation requires providers to meet rigorous standards in patient safety, care effectiveness and organizational practices. The technology improvements directly support these standards by ensuring accurate, accessible and secure patient data.

Integrated electronic systems facilitate consistent care across the company’s 100+ centers in nine states. This coordination helps maintain high-quality treatment whether a patient visits one center or transitions between locations during their recovery.

Supporting Crossroads’ Expansion With Advanced IT Infrastructure

Crossroads Treatment Centers is growing to meet the increasing demand for opioid addiction treatment. This expansion requires robust and scalable technology systems. The IT infrastructure supports opening new centers while maintaining seamless communication and data integrity.

Effective IT governance under his leadership enhances staff training, cybersecurity measures and regulatory compliance. These factors are essential to protect patient information and provide consistent, trustworthy care across the network.

Continuous Patient Support Enabled By Technology

Crossroads offers 24/7/365 patient access, an important feature supported by strong IT systems. Patients and families can reach care teams at any time, reducing crisis risks and improving engagement. Digital tools make this continuous connection possible and reliable.

A Future Built on Innovation and Compassion

With Frank Elston, Chief Information Officer, leading technology efforts, Crossroads Treatment Centers is positioned to continue delivering compassionate, high-quality care. His expertise strengthens Crossroads’ goal to combat the opioid epidemic with patient-centered, evidence-based treatment.

Through innovation and dedication, Crossroads supports thousands of individuals and families every year. National Recovery Month serves as a reminder of the ongoing need for accessible, effective addiction treatment — made possible in part by leaders like Frank Elston.